Fishing Blog

Discover the Berkley Krej Jerkbait—a revolutionary lure with dynamic action that mimics fleeing baitfish to trigger more strikes and land your next trophy bass.

Discover why the Berkley PowerBait MaxScent Lil' General Worm is a top choice for finesse fishing. Learn its key features, pro tips for the Ned Rig, and how it can help you catch more bass.

Discover how the hand-painted Scum Frog Painted Trophy Series Popper triggers explosive bass strikes with its versatile topwater action. Learn expert tips for fishing this popper in heavy vegetation, prime fishing conditions, and the best techniques to get the most out of this topwater lure.